Making a business-to-business eCommerce site can be a challenge. There are many factors that you need to consider. For example, will the site attract visitors from the local area? Will visitors find it difficult to navigate? Are there any problems that users may encounter when accessing the site?
User-friendly and convenient b2b eCommerce portal
If you make a user-friendly and convenient B2B ecommerce portal, you’re effectively boosting your conversions and increasing customer loyalty. 90% of all buyers begin their B2B purchase experience by utilizing a search engine. 93% of all buyers like shopping online, as opposed to walking into a physical store (when deciding what to purchase)
Social media is one of the most powerful and talked about features of today’s modern b2b eCommerce portal. Users love to share information and engage in conversations on a social media platform. However, the “bad” news is that most people do not have any real-time experience with the many social media platforms such as Twitter, Facebook, Linked In, and Google+ and may not be comfortable using these features unless they learn how to use them properly. Fortunately, many of these platforms are supported by top-notch companies that offer training on how to get started. These companies can provide support, advice, and guidance in learning how to use the various social media features in the most effective way for each business.
Design and develop an online store
The second challenge faced by many businesses is how to design and develop an online store. This is also something most online store owners would want to consider themselves. Most companies know that they need to make an attractive store with high-quality products to attract consumers and keep them coming back to the site. However, many would find it difficult to learn how to properly build an online store or hire someone to do this process for them. There are some good options available that provide businesses with the experience they need to effectively market their products and create a strong foundation for an established online store.
eCommerce Solution Companies
eCommerce solution companies provide solutions by customizing the B2B portal for a company’s needs. They handle all aspects of marketing, inventory, ordering, payments, and support including social media. By taking full control of these core processes, companies gain better management control, higher reliability, and a more streamlined and integrated workflow system. The result is a more productive business model and improved profitability.
With an online retail platform, companies can take advantage of all the capabilities of the B2B world. When combined with proper B2B practices and the right B2B tools, a well-designed portal can be as efficient and user-friendly as any other modern eCommerce platform. However, without the necessary training, it is easy to overlook some of the basic interface elements, like loading times and page visibility. That is where experienced eCommerce service providers can help.